By Felicity Henson
Many successful authors feature giveaways on their sites for potential readers to sample their writing or reward fans. A lot of authors share short stories and book previews. You can also permanently give away the first book of a series for free or give away a work for a limited time. Use Instafreebie to set up giveaways - we host giveaway links, landing pages, and handle reader tech support, all for free. Plus, the more you promote your giveaway - and your author brand - the more Instafreebie will promote you too, giving you the chance to be featured on our blog, newsletter, homepage, and social media, which will drive up downloads and increase your connection to the right readers.
Expert tip: Giveaways build a sense of trust between you and readers, which reflect well on your author brand. By providing readers a sample of your writing, you’re letting readers see for free that you are who you say you are. In fact, we’ve found that readers who read free books tend to buy more often.
Communicate with your Readers
If you receive comments and messages, that’s a good thing! Readers are interested in you, developing trust, and the more you engage with them, the more they’ll remember you. Try to respond to any comments and emails you get and build relationships with fans. Through Instafreebie, you can offer devoted readers exclusive free content as a thank you for reading and for talking up your brand. You can also distribute private Advanced Review Copies. With more reviews, more people will find and buy your work when it’s published.
Collaborate with Authors
You can find writers you read through their blogs and websites, and on social media. Talk to people about their experiences and make new connections.
Connecting with other writers is not only fun, it can help build your reputation with readers! Have you ever thought about the people who recommend you? What if you also recommended your favorite authors? One way to recommend great books is to participate in a group giveaway, where multiple authors promote their free books to all of their fans. Recommending high quality books you love to your readers will boost your connection. Your passion will come through and readers will get excited too. They will trust you more and appreciate the thought you put into giving them more of what they like. You’ll also be recommended to the readers of authors that are similar to you, so you’ll be able to create connections with more of the readers you want.
Between recommendations, collaboration, and social media, there are a lot of ways for you to connect with readers and start building a brand. Want to start developing your brand? Then come join Instafreebie!
Author Brand Basics by Felicity Henson
Wednesday, June 21, 2017
Monday, June 5, 2017
This week only! SAFE HAVEN by Lisa Mondello, book 2 of the Heroes of Providence series, is on sale for just #99cents!
Heroes of Providence
When someone you once loved wants you dead, is there any SAFE HAVEN?
Finding out her ex-husband hired a hitman to kill her didn't leave Daria Carlisle all warm and fuzzy. But Detective Kevin Gordon's suggestion she flee the only home that had ever truly been hers was downright crazy. Forget that the sexy police officer made her heart pound and her blood stir. She'd worked too hard to get what little she had. She wasn't leaving.
Kevin Gordon didn't make mistakes, but he'd made a big one in letting Daria's ex slip through his fingers. Although he tried to make it very clear to Daria that the fixer upper home she considered a palace was no safe haven, she just dug in deeper and insisted on staying, leaving him no choice but to be her protector. Left on her own, she surely faced murder at an assassin's hand. But can Kevin spend every waking hour sleeping on her doorstep just to keep this stubborn woman alive without risking his heart to love?
Posted by Lisa Mondello at 5:00 PM
Olivia Weston is sure her boss has imported a shipment of stolen antiques. And when Decorah agent Luke Garner handles one of the items, an ornate puzzle box, the spirit of a warrior, locked away for centuries, takes possession of his body. Zabastian, the guardian of the box, forces Luke to help him return the object of power to its rightful owners. As Olivia sees Luke change before her eyes, his transformation both frightens and arouses her. And both men who inhabit Luke’s body want her. But they must also learn to work together to protect the mysterious artifact from a trio of murderous thieves who will risk anything to steal the prize. And in the end, will the warrior allow Luke and Olivia their happily ever after?
The first of her Berkley Sensation paranormal romantic suspense novels, KILLING MOON, was a launch book for the imprint.
She also wrote the popular 43 Light Street series for Harlequin Intrigue. In addition, as Ruth Glick, she has authored or co-authored 15 cookbooks.
Rebecca’s many awards include two Rita finalist books. She has two Career Achievement awards from Romantic Times: for Series Romantic Suspense and Series Romantic Mystery. NOWHERE MAN was the Romantic Times Best Intrigue of 1998, and the book was selected as one of their Reviewers' "all-time favorite 400 romances." In addition, she received the 1998 Affaire de Coeur's Critics Choice Award for Best Contemporary Novel, also for NOWHERE MAN. Ruth's book, KILLING MOON, won the 2003 New Jersey Romance Writers Golden Leaf Award for best Paranormal. AMANDA'S CHILD won the 2001 Golden Leaf Award for Long Contemporary and was nominated for Best Intrigue of 2000 by Romantic Times. She is one of a small group of authors to have won the Romance Writers of America Centennial Award.
Ruth and her husband travel frequently to research settings for novels and taste new dishes for cookbooks. Her many unique experiences are apt to end up in her books--like the time she encountered a coral snake in the Guatemalan jungle or took a flight in a glider plane.